The Northwest is blessed with beautiful upland habitats that are vital for maintaining biodiversity. However, due to subsidies paid to farmers, our uplands have been shrinking due to over-grazing and un-sustainable land management. Mark Hillsdon looks at the range of benefits open to farmers who enter into agri-environmental schemes and looks at the case study of Whitendale Farm in Lancashire that has become involved in United Utilities Sustainable Catchment Management Plan (SCaMP) aiming to help restore the natural landscape and utilise it as an alternative source of income.